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RUGGED ROAD 45 V2 Cooler

Regular price $239.99 Sale price $299.99

Color: Gunmetal Gray

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Find a better price up to 7 days after your purchase and we'll match it.

Giving Back

Part of our profits go towards restoring our National Parks, local Ranchs / Farms, and to keep America beautiful for future generations.

Rooted in Tradition

From our family's adventurous spirit since 1630 to your doorstep, every purchase is backed by centuries of trust and tradition.

Description

Coming in at less than half the weight of the competition with similar ice retention, the Rugged Road 45 is unlike anything else on the market. So, how have we managed to create an ultralight high-performance cooler that does not sacrifice quality or ice retention? The secret is in the Rigorite Coating. Rigorite is an innovative proprietary spray that was originally developed for many military applications, including bomb-proofing the walls of the Pentagon. It is strong enough to support the weight of an entire Jeep and tough enough to survive a drop off a mountainside.

Features

The Rugged Road 45 V2 cooler is built for those who live for adventure.

This cooler combines ultralight design, exceptional durability, and unmatched ice retention, keeping contents cold for days on end.

Its upright floating capability makes it a must-have for water activities, ensuring your essentials are always within reach.

  • Ultralight: Coming in at less than half the weight of the competition, the Rugged Road 45 is easy to carry to your campsite, on and off your boat, or wherever life takes you.
  • Large Interior Capacity: Eliminating thick plastic walls allows you to fit more in your cooler while taking up less exterior space. This cooler fits up to 45 12oz cans plus ice! 
  • Up to 7 days of ice — top 1% performance: Go further for longer without worrying about refilling your ice. 
  • Floats Upright: Rugged Road offers the only cooler that’s guaranteed to float upright in the water (even when fully loaded).
  • Multi-Purpose Lid: The reversible, multi-purpose lid has built-in cupholders and can even be used as a cutting board.
  • “Double-Up” Handle System: The double handle system makes this cooler easy to carry, even when it’s full.
  • “Get a Grip” Non-Slip Surface: Handle your cooler with confidence, even in wet or icy environments.

Tech Specs

Holds up to 45 12oz cans plus ice

Free Accessories Included

Each Rugged Road 45 V2 comes with an 18 oz. insulated water bottle and a snack rack to keep your items organized and easily accessible, valued at an additional $55

LIFETIME Warranty

Every Rugged Cooler comes with a LIFETIME* warranty, ensuring your investment is protected.

*Please note that you must register your warranty within 45 days of purchase to qualify for warranty at any point. Please see further details about warranty information.

About the Brand

Rugged Road embodies a spirit of durability and innovation, rooted in founder Spencer’s visionary journey that began with a high school chemistry class. Inspired by military-grade technology, Spencer envisioned creating ultralight, blast-proof coolers that redefine durability in outdoor gear. Overcoming initial challenges through a successful Kickstarter campaign, Rugged Road has evolved into a brand synonymous with high-performance coolers trusted by adventurers worldwide. Each product reflects our commitment to pushing boundaries, ensuring reliability and resilience for every outdoor expedition.

ULTRALIGHT

The Rugged Road 45 V2 is 50% lighter than other leading coolers, ensuring easy transport without sacrificing capacity.

RIGORITE COATING

This blast-resistant coating was developed for military use, adding an extra layer of durability to the cooler.

FRIDGITE INSULATIVE TECHNOLOGY

Advanced insulation keeps your ice frozen for up to 7 days, ensuring top-tier performance.

"HEADS-UP" FLOATABILITY

Designed to float upright, the cooler keeps your items dry and accessible when used in water.

KICK FLIP LID

The reversible lid features built-in cup holders and a cutting board, adding versatility to your outdoor adventures.

"DOUBLE UP" HANDLE SYSTEM

Convenient handles make it easy to carry the cooler, even when fully loaded.

"GET A GRIP" NON-SLIP SURFACE

The non-slip exterior ensures a secure hold, even in wet or icy conditions.

ULTRALIGHT AND BUILT TO LAST

Rugged Road coolers are a revolution in outdoor gear, weighing up to 50% less than leading competitors. This makes them incredibly easy to carry and transport, no matter where your adventure takes you. Our patented process ensures these lightweight coolers are also incredibly strong and durable, and they even float upright, keeping your gear dry and accessible.

DESIGNED TO FLOAT, BUILT TO PERFORM

The only cooler designed to float upright when fully packed, keeping contents dry and accessible, the Rugged Road cooler is a game-changer for water adventures. Never worry about soggy sandwiches or submerged drinks again. With its unique "Heads-Up" Floatability™, your cooler ensures that your drinks and essentials are always within reach.

UP TO 7 DAYS OF ICE

Outperforming competitors, Rugged Road coolers keep ice frozen for up to 7 days, ensuring your food and drinks stay refreshingly cold throughout your adventures. Their advanced insulation technology locks in the cold, making them the ideal companion for extended camping trips, fishing expeditions, or any outdoor activity where reliable cooling is essential.

NEVER COMPROMISE ON SPACE

Rugged Road coolers feature thinner walls with superior insulation, so you can pack more of what matters most. With a capacity of up to 45 12 oz. cans plus ice, there's plenty of room for drinks, snacks, meals, and your essentials. Rugged Road coolers maximize space without sacrificing performance, making them the ultimate companion for any adventure.

NUMBERS DON'T LIE

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